Answers for: Writing/Publicity

5 Steps to Writing an Article or Blog Post that Attracts Clients


Article by C.J. HaydenPublishing a newsletter or blog can be a powerful way to attract clients to your business and make them want to hire you. But if you’re not a professional writer, the process of composing posts and articles on a regular basis can seem daunting. Read more

How Can You Sell It If They’ve Never Heard of It?


Article by C.J. HaydenSelling professional services can often be a challenge because of their intangibility. When a client hires you to deliver a service such as accounting or web design, they can’t see the outcome in advance. They have to trust that your work will produce a result they will like, Read more

Education: Your Marketing Secret Weapon


Article by Frank TraditiSometimes my quest for just the right information can completely consume the day. I find myself spending hours searching for the answer to a crucial question, seeking out a product to solve a business problem, or looking for an expert who can tell me what I need to know. Read more

Publish or Perish


Article by C.J. HaydenWhen you place a call to a prospective client, does the person you are calling already know your name, even if you have never met? When new clients are referred to you, do they often say that they’ve heard of you from several different sources? Read more

How Will the Media Portray You?


Article by C.J. HaydenWouldn’t it be great to get your business in the news? Of course, you’d like to make sure it’s portrayed positively. How can you ensure that the media coverage you get showcases your business in the way that you want? Read more

Building a Nonfiction Book into a Brand


Audio by C.J. HaydenRoger Parker interviews C.J. for his Published and Profitable community on how to develop multiple streams of income from a nonfiction book. Included is C.J.’s story of how her writing career got started and where Get Clients Now! began. Read more

Sample Query Letter for Writing an Article


Tool/Example by C.J. HaydenMany magazines, newsletters, and websites ask that you query them before submitting an article. When a publication’s submission guidelines request queries, don’t try to skip this step by sending a completed article. Instead, compose a query letter like Read more

How to Get Your Articles Published


Article by C.J. HaydenWriting articles as an expert in your niche or specialty can help you become more credible as well as more visible. A well-written article on a subject of interest to your target market will get their attention, demonstrate your expertise, and increase your name recognition. Read more

Where can I submit articles for publication online?


Q & A by C.J. HaydenPublishing your articles online can be an affordable and effective method of attracting more traffic to your website and building your credibility as a professional. The quickest and easiest way to publish online is to submit your articles to article directories. Here is a list of 16 different article directories to get you started. Read more

How can I send my ezine to a large number of subscribers?


Q & A by C.J. HaydenWith a small number of subscribers, you can send your ezine the same way you send regular email. But once you have 50 or more people on your list, you will start encountering problems if you continue doing it this way. What you need is a mailing list management system, and there are three that I recommend, depending on your needs. Read more