Answers for: Q and A Index

Is it a great opportunity or a waste of time?


Q & A by C.J. HaydenAs business owners, we are frequently offered “opportunities” that may deliver a significant return, but also have the potential to take up a great deal of time. You may be asked to provide your professional expertise, collaborate on a project, help with organizing an event, or Read more

I know what I’m doing; why do I need a business plan?


Q & A by C.J. HaydenWhile it’s true that many business owners never take time to write a business plan, it’s also a fact that two-thirds of all new businesses fail in the first five years. The majority of failed businesses never had a written plan. Read more

How do I make the right connections when networking?


Q &A by Donna FeldmanAt a recent presentation on networking, we were asked this question by a graphic designer: “I’m looking to meet CEO’s, CFO’s or COO’s, but when I’m out networking, I meet mostly middle and lower-level managers. What do I do to get to the right people?” Read more

How can I grow my one person company?


Q & A by C.J. HaydenIf you’ve been operating a successful professional services firm as a solopreneur, it can be a smart move to leverage your experience, contacts, and track record in the industry by adding other professionals to your team. Read more

How do I prevent my business from taking over my life?


Q & A by C.J. HaydenDoes it feel to you like you work all the time, yet there’s always more to do? It seems that in order to do well financially, you must work through the weekends, ignore your family and friends, and leave no time for yourself. How can you get your working hours under control? Read more

How do I market myself when I’m not an extrovert?


Q & A by C.J. HaydenIt does seem that the vast majority of marketing advice is aimed at extroverts. “Go to networking mixers and meet new people,” the authorities say. “Make cold calls.” “Speak in front of groups.” “Call people up and chat with them about what’s new.” Read more

Can a solopreneur ever take a vacation?


Q & A by C.J. HaydenWhen summer time arrives, all your clients and customers start going on vacation. But what about you, the solopreneur? Do you ever get to take a vacation? Read more

Is it OK to talk about personal topics at business events?


Q & A by Donna FeldmanAt a recent presentation, we were asked, “You say that talking about personal topics while networking is good, but if I’m at a business event, isn’t that inappropriate? Won’t the other person be offended?” Read more

How do I know if a business idea is right for me?


Q & A by C.J. HaydenEntrepreneurs are creative people, and frequently come up with new ways to do business. So many, in fact, that you need to choose wisely about which ones are worth your while to pursue. Making the right choice requires more than just determining profitability, Read more

Why isn’t Internet marketing on the Get Clients Now list of effective strategies?


Q & A by C.J. HaydenThe six marketing strategies for professional services described in Get Clients Now! are listed in order of effectiveness from most to least: direct contact, networking, public speaking, writing and PR, promotional events, and advertising. Seeing this list for the first time, you may wonder where the Internet fits in. Read more