Building a Nonfiction Book into a Brand


Audio by C.J. HaydenRoger Parker interviews C.J. for his Published and Profitable community on how to develop multiple streams of income from a nonfiction book. Included is C.J.’s story of how her writing career got started and where Get Clients Now! began. Here’s some of what you will learn:

  • Building a nonfiction book into a company or brand
  • Key components for a successful book title
  • Designing a business model to create multiple streams of income from a book
  • Deciding between royalty publishing and self-publishing
  • Planning, outlining, and writing a nonfiction book
  • Publicizing your book at launch and on an ongoing basis

63 minutes, 15.2 MB

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Jan 12, 2018: Get It Written Day

Get It Written Day

Join C.J. Hayden for a one-day virtual writing retreat for business owners! You’ve got important stuff to write. Let C.J. help you get it done. Work on your blog posts, articles, or book with coaching and peer support. Find out more


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