This sample proposal for a corporate training program could easily be modified to use for a consulting or coaching proposal. It includes a summary of the client’s needs, description of the trainer’s qualifications, outline of the proposed program, and two pricing options. Read more
C.J. Hayden is interviewed by Dr. Maya Bailey for her Positive Buzz Success Program on how to create and maintain a positive, optimistic attitude for marketing and selling. Here’s some of what you will learn: Read more
How many times already today has someone tried to sell you something? The ads come in by email, postal mail, fax, radio, magazines, newspapers, TV, and your web browser; the salespeople write you, call you, and approach you in the store or showroom. Read more
If you’re feeling stuck about naming your business or brand, or finding just the right phrase for your tag line, here’s one of my favorite techniques for stimulating your creativity. Take a pad of small sticky notes and on each note write one word that says something to you about your business or brand. Read more
A virtual assistant (VA) is someone who works for you or your business virtually, from his or her own home or office. Having a VA can be a lifesaver for solo business owners who may not want a full-time employee, but if you’ve never used one before, it can sometimes be difficult to envision how someone in a remote location can work for you. Read more
Do you conduct your online networking using the same social skills you use at an in-person event, or do you leave those skills behind the minute you log in to a social networking site? Read more
Get Clients Now! facilitator Cristina Favreau interviews C.J. Hayden on how to design a compelling 30-second self-introduction, commercial, or elevator speech. Here’s some of what you’ll learn in this program: Read more
One easy way to get free publicity for a workshop or seminar is to issue a press release about it to your local media and online news services. This sample release shows the correct format for a news release about an upcoming workshop, Read more
What’s stopping you from getting all the clients you want? Do you know? The answer to this one question may be the key to making your marketing more successful.
It would seem from the questions people ask me about marketing that everyone is trying to fix just one type of problem — how to fill their marketing pipeline with more new prospects. Read more
In this audio workshop with a live audience of professional coaches, C.J. shares what it really takes to sell products and programs at premium prices, including promotional tactics, copywriting techniques, building strategic alliances, and establishing credibility. Read more
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