Sample Answers

Can I Still Call Under “Do Not Call?”

Article by C.J. HaydenThe Federal Trade Commission and Federal Communications Commission regulations governing the National Do Not Call Registry went into effect nationwide in the U.S. in October 2003. The FTC’s Telemarketing Sales Rule covers calls made across state lines Read more

The Five Must-Ask Questions in a Sales Presentation

Article by Frank TraditiYour prospect should do most of the talking in a sales presentation. But wait, don’t I need to tell them all about my products or services? Shouldn’t they learn about everything I offer? Didn’t the prospect invite me to present to them? Read more

Get Clients Now! Action Worksheet

Tool/Example by C.J. HaydenIf you’re using the GET CLIENTS NOW! sales and marketing system on your own or with a group, you’ll need a blank copy of the Action Worksheet from the book to create your marketing plan. Here’s a PDF version you can download, print, and fill in. Read more

Five Steps to Turn Audiences Into Clients

Article by C.J. HaydenRecently, a client of mine asked, “I do a lot of public speaking — talks at association meetings, presentations at conferences, even workshops. My talks seem to be well-received, but I don’t get many clients from them. Read more

How could I use a virtual assistant in my business?

Q & A by C.J. HaydenA virtual assistant (VA) is someone who works for you or your business virtually, from his or her own home or office. Having a VA can be a lifesaver for solo business owners who may not want a full-time employee, but if you’ve never used one before, it can sometimes be difficult to envision how someone in a remote location can work for you. Read more

More Is Not Necessarily Better

Article by C.J. HaydenHave you ever noticed what happens when an independent professional speaks up in a group or posts to a message board and says, “I’m not getting enough clients. What should I do?” Inevitably, everyone responds with a different marketing idea. “Have you tried joining a leads group?” one person asks. Someone else suggests, “What about writing a blog?” Read more

3 Critical Elements for Generating More Sales

Article by Loretta Love HuffHave you been wondering what would take to grow your business at a rate faster than the market? Many business owners keep their nose to the grindstone. They work hard at their craft and delight in serving their customers. Read more

How Easy Can Marketing Be?

Article by C.J. HaydenI often speak to groups of independent professionals about what works and what doesn’t in marketing. We talk about the effectiveness of active, relationship-oriented strategies like networking, building referral partnerships, public speaking to groups of potential clients, Read more

What is a Sales Conversation?

Article by Kristine CareyRecently I talked with a professional who is thinking of leaving her corporate job and going out on her own. As this was an introductory conversation to see if she and I might work together as coach and client, we quickly covered some of the basics: Did she have an idea of what her business would be? Who would she target as a client? How would she find those clients? We went on like that for an hour; it was a delightful conversation, with her sharing her vision and us looking at ways to create that for her. Read more

Project Planning Worksheet

Tool/Example by C.J. HaydenThis planning worksheet can be used to lay out the details of any business or marketing project. It includes space to record an overall goal, resources needed, potential obstacles, time and money required, a task list, and the project’s timeline. Read more

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Wondering how to get more clients? We've got all the answers! See 10 sample answers at left. To see what else we've got, use the Keyword Search box, or click on any category or author you see listed below. It's all free!